Automotive Marketing & Sales Promotions

Worldwide Special Risks have been supplying the Motor Industry for over a decade with promotional solutions to build awareness, capture data, increase test-drives and sell more cars. Working with Manufacturers, Franchises, Agencies and hundreds of dealers at local levels we provide tailored promotional solutions to ensure the highest return for your sales and marketing budget.

The ability to offer customers the chance to Win Cars, for minimal budget has a proven track record of success. Thanks to our prize insurance, in return for a small insurance premium, when you do have a lucky winner we pay for the prize!

Our promotions are designed to enhance your marketing plan, whether that means increasing the response to a Print Advert, Direct Mail or helping build awareness at an off-site promotional event.

Hole In One Insurance.
Take your showroom to the golf course. Offering potenial customers the chance to win your cars by sponsoring local golf days is like walking 100 people through your showroom. For minimal outlay WorldWide will provide you with a Hole In One Insurance package. If a car is won during the tournament we pay. You can then focus on converting all of the leads you have picked up on the day.

Test Drive Promotions.
Increase response to your test drive promotions by offering the customer the chance to win the car they have just driven! We have a range of promotional mechanics that will put bums on seats and generate you additional sales leads.

Off Site Marketing.
Taking your car off site to generate leads? Our promotional contests are perfect to ensure you make the most of this opportunity, be it a shopping centre, fete, carnival, county show, if you are putting your cars in front of a target audience our promotional contests will ensure maximum awareness and lead generation.

Direct Marketing.
Ensure you receive a bumper response to your next direct mail campaign with a prize incentive. See how one Ford dealer created a buzz around their mailer with a Win a Car promotion.

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Case study

Automotive Promotional Insurance

Galleria Shopping Centre and Brayley Honda

The Galleria Shopping Centre and Brayley Honda who have combined to offer shoppers at the Hertfordshire Outlet Centre the chance to win a new Honda CR-Z hybrid sports car worth £16,000.

Public Liability

Employers Liability

Cancellation Insurance

Non Appearance

All Risks


Exhibitor & Conference

Exhibitor & Stallholder

Special One Off Event

Multiple / Annual Event

Street Party

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Prize Insurance

Conditional Rebate

Over Redemption

Contractual Bonus

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Retail & Brands

Sports Competitions

New Media & Digital

Direct Marketing

Automotive & Sales Promotions

Gaming & Lottery

TV, Radio & Print


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