Retail and Brands

Worldwide Special Risks have over a decade of experience helping retailers and brands to run attention grabbing sales promotions that get customers into stores and increase sales. Would the chance to Win A Million create the headline your brand deserves? Our range of prize incentives, price promotions, rewards and offers could be the solution to your next promotional campaign…

Prize Competitions.
Prize Insurance is a great solution for maximising the effect of your marketing budget. Take a limited budget and offer customers the chance to win a range of great prizes and experiences, from iPods and Televisions to Cars, Houses, Holidays even a Million Pounds. Ensure your product catches the eye, create impulse purchasing and reward customer loyalty with a prize contest.

Promotional Incentives.
Looking for a killer incentive to put your product at the top of the list, but struggling to make your budget go the distance? Our promotional insurance solutions can underwrite a bumper range of promotional incentives to give your product the edge, all for a fixed cost and total peace of mind. Win one of a 10,000 spa days, 1,000 iPod’s, or 500 Televisions… We work with you to create the best offer for a limited budget.

Our Fixed Fee and Over Redemption Insurance solutions enable brands to offer a wide range of discounts and offers to encourage first time and repeat purchase. If your not sure what response to expect we can take the risk out of the promotion and make your budget stretch further to ensure the maximum return on investment. Money off coupons, Two for One offers, Try Me Free and other discounts can all be underwritten for a fixed cost.

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Case study

Prize Insurance for Retail and Brands

Nobo Europe
part of the Acco Brands group got into the football spirit during the summer, offering consumers the chance to win €100,000 plus a selection of great runner-up prizes.

Uncle Bens Rice
gave customers in London’s Leicester Square 20,000 reasons to sample their product. The safe crack promotion was rolled out at London’s premier location to help promote the brand.


Public Liability

Employers Liability

Cancellation Insurance

Non Appearance

All Risks


Exhibitor & Conference

Exhibitor & Stallholder

Special One Off Event

Multiple / Annual Event

Street Party

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Prize Insurance

Conditional Rebate

Over Redemption

Contractual Bonus

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Retail & Brands

Sports Competitions

New Media & Digital

Direct Marketing

Automotive & Sales Promotions

Gaming & Lottery

TV, Radio & Print


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